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Spotify expands its AI-powered DJ feature globally

Spotify is expanding its AI-powered “DJ” to dozens of markets globally, six months after debuting the feature in North

Spotify expands its AI-powered DJ feature globally

Spotify is expanding its -powered “DJ” to dozens of markets globally, six months after debuting the feature in North America.

Available through the “music” feed section in the Spotify , DJ personalizes users' through a curated music selection that includes spoken-word commentary powered by a synthetic voice. The commentary includes light-hearted banter and contextual information that references songs and artists the has previously listened to.

Yes, 's a little like a DJ that tailors its show for each individual.

Spotify AI DJ Image Credits: TechCrunch

The music-streaming giant first launched DJ in the U.S. and Canada back in February, before extending the feature to the U.K. and Ireland three months later. While DJ will remain a beta feature for the being, it will be available to premium subscribers in some 50 markets around the globe, including Sweden, , , Ghana, Nigeria, Pakistan, , and South Africa.

However, the vast majority of the European Union won't have access to the feature quite yet. And it's also worth noting that in the new markets DJ is now available, it will still only be offered in English.

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Paul Sawers

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